ExpertSender allows you to access detailed information and statistics about all email messages sent from your account.
To access email summary reports, select Reports > Email Summary from the left-hand navigation.
Afterwards, the following view will be displayed:
The report contains the following data:
If one subscriber opens the same email three times, it will appear in the statistics as three opens and one unique open.
If a user clicks five times on each of two given links, ten clicks will be counted, two unique clicks and one clicker.
For each of the columns indicated in the report, you can see a graph showing the dynamics of this variable over the period of interest.
Up to 5 variables chosen from the list presented above can be displayed on the graph:
By default, the time axis is grouped by month, if the reporting period is not shorter than a month (see step 1 below). When clicking on a specific value (step 2), the chart displays more granular statistics, grouped by days (step 3), and with the next click (step 4), by hours (step 5):
To navigate between the monthly, daily, and hourly view, use the History Back and History Forward buttons in the top-left corner of the chart.
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