Unsubscription reports


    Unsunscription reports let you track how many people have unsubscribed from your newsletter and for what reasons.

    To access unsubscription reports, select Reports > Unsubscriptions from the left-hand navigation.

    The report displays the following data:

    • Sent - the number of messages sent within the specified period
    • Delivered - the number of messages which were successfully delivered
    • Unsubscriptions - the number of messages in which a subscriber clicked on the unsubscribe link. The other columns in the table classify the reasons for unsubscription:
      • Too many emails
      • Lost interest
      • Never signed up
      • Spam
      • Custom
      • Unknown - The subscriber did not select any specific reason and immediately clicked "Unsubscribe"

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