{"id":6714,"date":"2024-03-11T03:43:37","date_gmt":"2024-03-11T02:43:37","guid":{"rendered":"https:\/\/help.expertsender.com\/emp\/web-push-summary-reports\/"},"modified":"2024-03-19T13:26:59","modified_gmt":"2024-03-19T12:26:59","slug":"web-push-summary-reports","status":"publish","type":"es","link":"https:\/\/help.expertsender.com\/pl\/emp\/web-push-summary-reports\/","title":{"rendered":"Web Push summary reports"},"content":{"rendered":"<p>ExpertSender allows you to access detailed information and statistics about all Web Push notifications sent from your account.<\/p>\n<p><\/p>\n<h3 id=\"how-to-access-web-push-summary-reports\">How to access Web Push summary reports?<a href=\"#how-to-access-web-push-summary-reports\" class=\"not-prose content-heading-link\">#<\/a><\/h3>\n<p>To access Web Push summary reports, select <strong>Reports&nbsp;<\/strong>&gt; <strong>Web Push<\/strong><strong>&nbsp;Summary<\/strong> from the left-hand navigation.<\/p>\n<p><\/p>\n<h3 id=\"web-push-summary-reports\">Web Push summary reports<a href=\"#web-push-summary-reports\" class=\"not-prose content-heading-link\">#<\/a><\/h3>\n<p>Afterwards, the following view will be displayed:<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/help.expertsender.com\/wp-content\/uploads\/2024\/03\/1559727337990-report_web_push_summary_EN.png\" style=\"width: truepx;\" class=\"fr-fic fr-dib fr-fil fr-bordered\"><\/p>\n<p><\/p>\n<p>The report contains the following data:<\/p>\n<ul>\n<li><strong>Sent<\/strong> &#8211; delivered + bounces<\/li>\n<li><strong>Bounces<\/strong> &#8211; in Web Push, a bounce is each 4XX server response other than 410 (which means unsubscription)<\/li>\n<li><strong>Delivered<\/strong><\/li>\n<li><strong>Opens&nbsp;<\/strong>&#8211; all opens, including several opens by one subscriber<\/li>\n<li><strong>Unique opens<\/strong> &#8211; number of unique subscribers who opened the message<\/li>\n<li><strong>Clicks<\/strong> &#8211; all clicks, including several clicks by one subscriber<\/li>\n<li><strong>Unique clicks<\/strong> &#8211; number of first clicks on any link by any subscriber<\/li>\n<li><strong>Clickers<\/strong> &#8211; number of unique subscribers who clicked on any link in any message<\/li>\n<li><strong>Unsubscriptions<\/strong> &#8211; the number of 410 server responses<\/li>\n<li><strong>Goals<\/strong> &#8211; the number of times the landing page was reached<\/li>\n<li><strong>Goals value<\/strong> &#8211; the values with which the landing page was achieved<\/li>\n<\/ul>\n<p><\/p>\n<div class=\"f-accordion-panel fr-inner\">\n<h2 id=\"opens-vs-unique-opens\">Opens vs. Unique opens<a href=\"#opens-vs-unique-opens\" class=\"not-prose content-heading-link\">#<\/a><\/h2>\n<p>If one subscriber opens the same notification three times, it will appear in the statistics as three <em>opens&nbsp;<\/em>and one <em>unique open<\/em>.<\/p>\n<\/div>\n<div class=\"f-accordion-panel fr-inner\">\n<h2 id=\"clicks-vs-unique-clicks-vs-clickers\">Clicks vs. Unique clicks vs. Clickers<a href=\"#clicks-vs-unique-clicks-vs-clickers\" class=\"not-prose content-heading-link\">#<\/a><\/h2>\n<p>&nbsp;If a user clicks five times on each of two given links, ten <em>clicks&nbsp;<\/em>will be counted, two <em>unique clicks<\/em> and one <em>clicker<\/em>.<\/p>\n<\/div>\n<p style=\"display:none;\">ready_for_review<\/p>\n","protected":false},"author":5,"featured_media":8997,"parent":0,"menu_order":96,"template":"","format":"standard","emp-category":[135],"class_list":["post-6714","es","type-es","status-publish","format-standard","has-post-thumbnail","hentry","emp-category-reports"],"acf":[],"_links":{"self":[{"href":"https:\/\/help.expertsender.com\/pl\/wp-json\/wp\/v2\/es\/6714","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/help.expertsender.com\/pl\/wp-json\/wp\/v2\/es"}],"about":[{"href":"https:\/\/help.expertsender.com\/pl\/wp-json\/wp\/v2\/types\/es"}],"author":[{"embeddable":true,"href":"https:\/\/help.expertsender.com\/pl\/wp-json\/wp\/v2\/users\/5"}],"version-history":[{"count":2,"href":"https:\/\/help.expertsender.com\/pl\/wp-json\/wp\/v2\/es\/6714\/revisions"}],"predecessor-version":[{"id":8998,"href":"https:\/\/help.expertsender.com\/pl\/wp-json\/wp\/v2\/es\/6714\/revisions\/8998"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/help.expertsender.com\/pl\/wp-json\/wp\/v2\/media\/8997"}],"wp:attachment":[{"href":"https:\/\/help.expertsender.com\/pl\/wp-json\/wp\/v2\/media?parent=6714"}],"wp:term":[{"taxonomy":"emp-category","embeddable":true,"href":"https:\/\/help.expertsender.com\/pl\/wp-json\/wp\/v2\/emp-category?post=6714"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}