Skip to content

Custom unsubscribe link

In addition to generic unsubscribe links, customized unsubscribe links can be inserted using Dynamic Content. After unsubscribing, subscriber will be redirected to specified, custom URL:

// generic unsubscribe link
<a href="${LinkUnsubscribe}">UNSUBSCRIBE</a>
// customized unsubscribe link with redirect to URL
<a href="${UnsubscribeLink('http://domain.com/u')}">UNSUBSCRIBE</a>

This URL can be created dynamically and even be unique for every subscriber if predefined variables and other Dynamic Content syntax are used to create it:

<a href="${UnsubscribeLink('http://domain.com/u?date=' + MessageShortDate)}">UNSUBSCRIBE</a>
<a href="${UnsubscribeLink('http://domain.com/u?token=' + SubscriberProperty('token'))}">UNSUBSCRIBE</a>