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Unsubscription reports

Unsunscription reports let you track how many people have unsubscribed from your newsletter and for what reasons.

To access unsubscription reports, select Reports > Unsubscriptions from the left-hand navigation.

The report displays the following data:

  • Sent – the number of messages sent within the specified period
  • Delivered – the number of messages which were successfully delivered
  • Unsubscriptions – the number of messages in which a subscriber clicked on the unsubscribe link. The other columns in the table classify the reasons for unsubscription:
    • Too many emails
    • Lost interest
    • Never signed up
    • Spam
    • Custom
    • Unknown – The subscriber did not select any specific reason and immediately clicked "Unsubscribe"


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