Displaying variables and results

To display a value of the variable or the result of the statement you should use the following instruction:

${NameOfVariableOrStatement}

E.g.:

<h1>Hello ${SubscriberFirstname}!</h1>

The same goes with the statements, though you should be aware that values of statements are always converted to text (string). Some values are not text (string) initially (e.g. DateTime) and would be converted to text (string) based on the regional settings for a particular subscriber.